Entertainment News: xoNecole Acquired by Will Packer Media

XO Necole is the women-centered lifestyle site started by Necole Kane. It is the same site that published my vajacial experience (You should definitely try it). Before rebranding, Necole famously ran the celebrity gossip site, Necole Bitchie. After only two years, it is being acquired by famed director Will Packer's media company.


Here is what Necole posted on her Instagram about the new partnership.

"If you've been following me for awhile, you know the ups and downs. Lost both of my parents before I finished college. Slept on couch after couch, had job after job and finally landed success as a gossip blogger. But I knew that that wasn't going to be the gist of my story and that wouldn't define my legacy. And so I took the risk and left that celebrity gossip site in 2015. I risked everything not knowing what was on the other side. I launched a women's lifestyle site @xonecole shortly afterward with hopes to create a platform that was empowering to young women. But soon after I found myself knee deep in struggle again, because my dreams were way bigger than my budget. It’s excruciating when you are feeling stuck because of the lack of resources to have a dream fully come to fruition. That’s most entrepreneurs daily struggle. If I haven't learned anything in life, it's that there will be a lot of risks before there are rewards. But as long as you stay the path, one day someone will enter your life that will restore all that you've lost. I didn't know @willpowerpacker that well prior to this and so his call in January 2017 was unexpected. He was offering me an opportunity with his company, one that I didn't have the confidence to do. But he stayed in touch and in June 2017, he told me he believed in what I was already doing, and he wanted to fund my dream. I cried on spot. As a father of four (two of them being teenage daughters) Will is extremely passionate about content that elevates young women of color. That is what stood out to me the most and why I knew that this was the best partnership for the brand. I want to thank everyone for the kind words and the tremendous amount of support! I'm still waking up every day wondering if it is all a dream. I have so much work ahead of me but I'm so ready."


I wish Necole and her team much success with this new partnership!

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