Beauty Myths, Beauty Discussion: The Truth About Cosmetic Product Claims

I have said this before, but I love the beauty biz. It is not just because all the makeup can enhance your beauty, but I have an appreciation for the innovation, technology, and processes behind bringing a product from concept to shelf. Somewhere along the way, some myths got sprinkled in about the safety of certain raw materials that have been used in cosmetics for years. People really get up in arms over words like chemical and acid, when in fact, water is a chemical and we're made of acids. This misinformation could have stemmed from someone trying to convince consumers to but their product over their competitors or just misinterpretation of information. Either way, we (beauty industry and consumer) are not on the same page. This article published on New Beauty breaks it all down. Read about The Skin Care Myths Cosmetic Chemists Wish You Stop Believing.

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Myth 1: Chemical-free claims are legit.
Dobos says there is no such thing as chemical-free product. “Anything that is a liquid, solid or gas is chemical." The biggest what-the-heck that might have you questioning everything you know (or at least your high school chemistry knowledge): "Water is chemical.”
Myth 2: If you can’t pronounce ingredient, it probably isn’t good for you.
Just because an ingredient has a name that is hard to pronounce, Dobos says it's not fair to throw it in the "unsafe" category. “Chemicals are systematically named based on the composition and structure of atoms in the molecule, and often there are numerous interchangeable names for a chemical. For example, vitamin C can also be referred to as 2-oxo-L-threo-hexono-1,4-lactone-2,3-enediol.
Diva's Note: Say Deoxyribonucleic Acid three times fast. It's long and a tongue twister, but it is DNA, our genetic makeup. Get the point of Myth 2?
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Myth 3: Natural products are better for you.
You probably could have guessed this one was coming: No, natural does not mean better. “The composition and quality of natural ingredients can vary from lot to lot. And natural ingredients, especially essential oils and extracts, contain compounds that can be irritants or break down over time to form irritant compounds,” Dobos explains and says one good example of the value of synthetic materials is color cosmetics. “The U.S. FDA regulates what colorants can be used in cosmetics. There is a very short list of natural colors that can be used in cosmetic and they tend to be muted shades that have stability issues that limit their application. Even iron oxides that are touted as natural mineral colorants are completely synthetic as mandated by the FDA in the Code of Federal Regulations or CFR. Synthetically prepared colors are more consistent and have less impurities.”
Diva's Note: This whole natural product craze has been great for companies, but not for cosmetic regulators. The FDA, doesn't have an official definition of what constitutes "natural" in terms of consumer products. This has created a money making gray area for cosmetic companies.  However, the FDA does not reject the term if a product does not contain synthetic colors, artificial flavors, or any other synthetic substance. Read more here.

Read the rest of the article to get informed about the myths relating to parabens (yes, the word that shall not be named in the beauty world), and the FDA's role in regulating cosmetics. Get the info here. 

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